Your digital marketing plan needs a digital sales plan.

For a lot of people, sales are suffering right now. When things are easy a bad plan can work but when times get tough the weaknesses in a bad plan start to show. I talk about digital marketing a lot.

But the truth is that marketing is only half of the equation. For marketing to have any impact on a business there has to be a strong sales process. In this video I’ll explain what this means.

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